If you’re a soccer/football fan, you will be in heaven for the next month as the 2018 World Cup has kicked off in Russia. Thirty-two teams will battle it out for the highly coveted Cup over 30 days in the most watched sporting event in the world. This year, the hottest thing at the Cup is not a team per say. It is the team’s jersey.
Team Nigeria’s dope jerseys have sparked a global fashion fire.
The green, white, and black jerseys, which are a modification of the team’s 1994 jersey, had 3 million pre-orders before The World Cup even began and sold out in minutes on Nike’s website on the day they became avilable.
— onewildcard (@onewildtweet) June 8, 2018
The Nigerian team also arrived in style in Russia, with matching white and green outfits. The Super Eagles, as they are known, looked sharp in traditional outfits knows as kaftan.
Nike’s design director Pete Hoppins took inspiration from the confidence of the Nigerian team for the kit. “There’s a confidence in all these young players, they’re going to go for it and we were attracted to that. We’ve been following them from afar, and the plyers on social media…a lot of them are playing in some of the top clubs in Europe, and there’s that boldness that aligns in nigera and Lagos and in London,” Hoppins told Fader. “We thought that there’s something in there to do something different.”
— Ameyaw Debrah (@AmeyawDebrah) June 14, 2018
The Nigerian team will be facing Croatia in their first game this Saturday.