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5 of Jay Z's Greatest Business Moves
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Feb 6, 2025
#jayz #money #investing #blackexcellence The Rise and Fall of Dame Dash: https://youtu.be/vxE4ZgBbsjs?si=DG0xDESYa3KDbIGf Jay Z is one of the greatest business people in the music industry. These 5 are just a few of his best business moves. Check out the books we love and recommend in our Black Excellence Book Club: https://www.blackexcellence.com/store/ Some links are affiliate links, which means we earn a very tiny commission if you make a purchase. __________________________________________________________ All content provided by Black Excellence Media, LLC is for entertainment purposes only. None of the information or advice provided is to replace professional advice.
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in the world of music and business few
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names shine as brightly as Jay-Z from
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his humble beginnings in Brooklyn to his
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rise as a global icon Jay-Z has not only
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revolutionized hip-hop but has also made
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groundbreaking moves in the business
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world today we explore five of Jay-Z's
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most brilliant business moves that have
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solidified his legacy as a mogul Jay-Z's
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Journey from the streets of Brooklyn to
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the Pinnacle of success is a testament
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to his unparalleled work ethic and
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entrepreneurial Spirit as of this year
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Jay is estimated to be worth $2.5
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billion and let's start where it all
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started with Rockefeller records in 1996
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Jay-Z along with Damon Dash and Kareem
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Burke AKA bigs founded Rockefeller
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records this was actually a result of
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Jay-Z being turned down by almost all
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the major record labels nobody thought
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that he was good enough we talked about
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this in more detail in our video that
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looked into the rise and fall of Damon
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Dash if you haven't watched it yet I
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highly recommend you do that after this
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video I'll leave a link below
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Rockefeller records went well beyond
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being the launching pad for Jay-Z it
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became a major player in hip-hop
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rockefella became a Powerhouse in the
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music industry launching the careers of
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artists like Kanye West Cameron and
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beanie seagull under Jay-Z's leadership
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Rockefeller records became synonymous
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with Innovation and authenticity laying
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the foundation for Jay-Z's future
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business ventures in 1997 the founders
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of Rockefeller records sold half of the
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business to Death Jam for a reported 1.5
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million 7 years later Death Jam ended up
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buying the rest of the record company
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for $10 million and number two starting
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the fashion brand Rock aware Jay-Z's
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influence extends far beyond music and
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nowhere is this more evident than in the
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world of fashion in 1999 Jay-Z
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co-founded Rock aware a clothing brand
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that quickly became a staple in urban
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fashion Rock aware captured the
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imagination of a generation and
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solidified Jay-Z's status as a cultural
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icon at its height rockware was bringing
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in an estimated 400 million in sales a
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year in 2007 Jay sold the rights to
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rockware to the iconics brand group for
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an estimated $24 million and then no one
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wore it ever again rest in peace
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rockware a lot of celebrities start some
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type of fashion brand or product line
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but most of them cannot claim the type
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of success Jay-Z had now you can see how
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his journey to becoming a billionaire is
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starting to shape up and number three
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getting into Duce KAC Jay-Z's investment
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in Duce KAC represents one of his most
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strategic business moves demonstrating
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his Keen Eye for lucrative opportunities
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beyond the realm of music and
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entertainment in 2012 Jay-Z announced a
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partnership with bardi a global leader
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in spirits to launch duay KAC this
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collaboration was significant not only
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because it marked Jay-Z's entry into the
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spirits industry but also because it
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showcased his ability to leverage his
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personal brand and cultural influence to
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drive success in new Ventures duay KAC
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was positioned as a premium brand
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targeting a sophisticated and Discerning
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consumer base Jay-Z played a Hands-On
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role in the development of the brand
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from its packaging and branding to its
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marketing strategy by aligning himself
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with a respectable brand like bardi and
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leveraging his own influence Jay-Z
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helped Propel duay to success in a
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competitive market in 2023 Jade sold his
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share of the company to bardi the only
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problem was they offered him 500 million
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when he estimated his share would be
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worth 1.5 billion after a lot of legal
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back and forth the two parties settled
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on 750 million if Jay hadn't been a
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billionaire already at this point this
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sure would have pushed him over to the
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exclusive billionaires Club at number
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four trying to disrupt the music
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industry with title in 2015 Jay-Z made
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waves in theic music industry with the
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launch of tidle a subscription-based
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streaming service owned by artists tidle
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aimed to disrupt the status quo and
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Empower artists to take control of their
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music the details of the title story are
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very interesting because it's pretty
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much a story of Jay-Z flipping a company
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Jay-Z initially bought title which was
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then called aserio in 2015 for 56
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Million by 2020 tidal had 2.1 million
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paying subscribers which is is a tiny
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number compared to spotify's 138 million
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or Apple's 60 million subscribers the
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company suffered Financial losses in
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multiple quarters and even needed a $50
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million loan from Jay-Z to keep
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operating despite all these challenges
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Jay-Z was able to sell 86% of title to
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Jack dorsy head of block Inc and former
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Twitter CEO for $
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237 million Minnie saw this move by Jack
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dorsy as a horrible business move and
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even suggested he only did it because of
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his close relationship with Jay-Z one
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NYU business professor even called to
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purchase a $300 million bab to hang out
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with Jay-Z either way Jay walked away
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from this business venture with a good
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chunk of change remember it pays to have
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relationships and don't burn Bridges
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because somebody might come around with
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$237 million to bail you out of a bad
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situation and at number five we have
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shaping the future of entertainment with
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Rock Nation in 201 8 Jay-Z founded Rock
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Nation in partnership with Live Nation a
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full service entertainment company that
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represents some of the biggest names in
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music Sports and culture from Rihanna to
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Kevin Durant Rock Nation has become a
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Powerhouse in talent management branding
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and Live Events with Rock Nation Jay-Z
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has not only elevated the careers of
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artists and athletes but has also
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expanded his influence into new Realms
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of entertainment and business Rock
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Nation is responsible for the Super Bowl
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halftime show who saw a Usher and what
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do you think of Alicia Keys leave a
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comment below the made in America music
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festival and even has a publishing deal
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with random house according to Forbes
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Jay-Z's stake in the company was
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estimated to be worth 140 million back
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in 2021 and I can only assume it has
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grown since then there is a lot to be
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learned from Jay-Z's Journey from a drug
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dealer that was once rejected by all the
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record companies and then going on to
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become a hip-hop Legend and eventually a
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freaking billionaire of the lessons is
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betting on yourself and diversify which
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has become a constant theme in our
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videos and sometimes you will just need
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to make moves in silence again if you
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haven't watched our video on Dame Dash
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rise and fall and then maybe Rise Again
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watch that next up here that's it for
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this video we'll see you next time for
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more money talks
#Business Finance
#Investing
#Urban & Hip-Hop